Storytelling, mood in images, and overall brand style are things that really have interested me for a long time. Basic principles of styling, a color theory, and a visual story will help you to create coherent brand also on Pinterest.
Simplicity and simple food are power words for me this year.
I decided awhile ago that I want to start experimenting food and also start cooking more. It's my one goal for the latter part of 2016. I'll aim for simple things. Simple recipes with great ingredients. Lots of herbs and lots of natural flavours.
Your personal visual style is important when you’re creating your own brand.
NEW WHITE CERAMICS AND RASPBERRIES
I did a quick shoot couple of days ago with raspberries and my new white ceramics that I bought from Monday to Sunday shop.
Ceramics are really timeless pieces. I have been collecting them from different brands and handcrafters for sometime already. It's fun to mix and max them and not be too serious about not matching plates and mugs while setting the table.
White ones are my definite favourites because they can be used in so many different ways! All the ceramics that I've collected so far can be put to the oven and dishwasher. So, they are not only beautiful but practical too which means a lot to me.
The imperfect form and sometimes even rough surface of ceramics inspire me. When you see imperfections, you know that it is handmade.
I prefer handmade things over mass-products. It's a marvellous thing to think that someone has made something so gorgeous by his or her own hands. You can dream that those pieces are made just for you.
I'm also dreaming that I could make ceramic pieces myself one day... it's a new thing that I have to add to my "creative to do -list" which is forever growing.
If you want me to do a customized shoot for you or your brand/webshop/blog/website/marketing materials, ask for my price list: hello(at) nellaino.com.
MOODY PHOTOGRAPHY - STYLED STOCK PHOTOS
I have to admit that moody photography fascinates me partly because it is oftentimes really emotional. My "normal" way of shooting and editing is not one which outcome is moody photos but I really like to experiment something different just for fun.
Moodiness usually gives depth to your images in a way that clear, bright images cannot. Dark, high contrast photos are a perfect way to experiment how shadows work. From which angle the light comes and which things you should highlight to get photos with character.
Dark and shadowy images are also a great way to show texture in your photos. For example, linen is a beautiful organic material and looks gorgeous on photos because it has great texture. I use linen on my table and kitchen a lot. And that's why it also ends up to my styled photos often.
Same goes to wooden boards. I have different kinds of wooden boards in my house. Some of them are only used as props but most of them I use as a clipping boards, cheese plates or in other food serving purposes. One cannot own too many wooden boards, right?
Dark and moody images are especially trendy in food photography at the moment. I think if I would shoot only food, I may do it that way.
I would use almost black backdrops and make the images high in contrast.
When shooting food textures and colors are so important. They make you want to taste, smell and touch the food.
These images have been shot months ago but I just put them for sale on Creative Market.
If you are interested in moody photography and especially food photography, I can recommend this very thorough article. It has lots of technical tips and advice regarding camera settings and light. In addition, you will learn about editing your food photos and what backdrops & props to use.