HOW TO OPTIMIZE PINTEREST ACCOUNT FOR HUGE PINTEREST EXPOSURE
I bet you have wondered how to get so huge Pinterest exposure that it will start driving traffic to your site.
Maybe you've tried some Pinterest tactics but nothing seems to work.
You think that you know how to set up your Pinterest account.
You've done it already. You have boards with fun names and pins with great photos.
You've done everything but nothing works.
Many people that I've helped previously have thought those exact same thoughts. But...when I've taken a closer look at their Pinterest account, I pretty quickly realized that their Pinterest account setup has not been optimal for huge Pinterest exposure.
It is NOT enough that you have written something quirky to your bio or named your boards with funny, creative names.
It is not enough that you have taken pretty photos or used stock photos, and uploade them to your Pinterest boards.
You need to strategically optimize your Pinterest account for SEO, so that you'll start using keywords everywhere on your Pinterest account.
This should be your number one goal when you create your Pinterest account. And also when you create your pins and boards.
Pinterest account optimization is the most important thing (and the FIRST one) to do when you start using your Pinterest account strategically.
You need to optimize everything you can because it will eventually give you enormous Pinterest exposure over other pinners who don't know optimization secrets or are too lazy to use them.
These tips are really simple. You just need to take action and DO them!
However, prerequisites for these tips are that you have already verified your website and started to use rich pins on Pinterest.
If you are not familiar with website verification, how to make your Pinterest content found on search engines, or how to activate rich pins, you should take my FREE Pinterest account optimization course first!
5 SIMPLE STEPS TO HUGE PINTEREST EXPOSURE
Figure out your main keywords.
What are the keywords that you want to be found on Pinterest? Or on Google?
If you don't know them yet, use Pinterest guided search feature to find out the best keywords for your niche.
You can also check via Google AdWords Keyword Planner how your keywords are working on Google. It will also tell you ideas for other highly searched keywords or phrases that are related to your keyword.
In addition, one really easy way to figure out your keywords is to use Google's predictive text. It tells you what word combinations have been searched on Google when you search for your keyword/keywords.
Start optimizing your Pinterest account.
This is the hardest part but so worth it. So, do NOT skip this!
Use your main keyword(s) in your Pinterest profile. Your profile should be readable, so don't overuse your keywords.
Put your keywords to your profile name, your business name, your account description and also to your board and pin descriptions.
Optimize your website and blog for Pinterest exposure.
Add Pinterest buttons to your website to help people pin your content. That way you make it easier to share your worthy content.
Use vertical images on your blog posts and remember to include keywords to your photo, and also to your photo's ALT text. However, remember that alt text is aimed for exactly describing what the photo is about.
Too often, I see blogs and websites that don't have any Pinterest optimized photos on their site.
Their content can be very good or even great but I don't want to pin it because it will not get attention on Pinterest.
So stop using only horizontal images on your site!
Pin consistently. Create and pin quality content with catchy headlines.
Use content curation when you are repinning content. Remember your aesthetics and what kind of things your audience would like to see.
Keep in mind that viral and successful content on Pinterest is mostly evergreen.
Learn to find popular pins and pinners in your own niche and start following and repinning them.
Do You know if your headline is catchy enough?
You can test your headlines for example with CoSchedule's Headline Analyzer.
If you want to know other tools that I use to manage my Pinterest account and to create content, download my Pinterest resource guide which has over 50 different tools! There are many tools that I use DAILY!
The last step is optional but I recommend it if you really want to be seen on Pinterest.
When you are repinning others' content, include your keywords to pin descriptions.
You have a possibility to change the description in each pin that you repin from others. If you want to master certain keywords and be number one option when someone searches that particular keyword, you should follow my advice.
I know that many people don't do this because it is too much work.
You don't have to change every pin description that you repin but choose the ones that are most related to your own business. The repins should also have some connection to your keywords that you want to be known for if you are changing the pin description.
Do not change the repin's description if you cannot easily write something valuable which will be relevant to your own business and keywords.
My advice is also not to write spammy pin descriptions just to make your boards or pins number one when people are searching certain keywords on Pinterest. You can be number one without being spammy.
FREE PINTEREST COURSE TO GAIN MORE FOLLOWERS AND EXPOSURE
I have created a FREE online course for you. It will help you to create SEO optimized Pinterest account for huge Pinterest exposure.
I created the free course for those of you who probably think that you have mastered your Pinterest account setup but you are NOT seeing any results or progress on Pinterest.
The Pinterest account optimization course is also for those who are real beginners on Pinterest. It is for those of you who want to do things correctly from the start and start using Pinterest the most effective and SEO friendly way.
You can easily optimize your Pinterest profile within 30 minutes if you follow my step-by-step instructions that I lay down on my free course.
I can guarantee that my Pinterest account optimization tips and strategies will help you to gain more followers and more exposure on Pinterest.
The helpful tips will eventually drive more traffic to your website or blog too. That way you can use the full potential of Pinterest marketing in your business.
After you have optimised your Pinterest profile and account, you are ready to implement Pinterest strategies.
Read also my 5 tips on for great Pinterest strategy.
P.S. In case you need me to help you to optimize your account, boards or pins or manage your Pinterest account, check out my Pinterest services page for more info
or send me a message to hello(at)nellaino.com or send message via